Start with a Strong Lead: Your opening sentence should grab the reader’s attention by summarizing the most important aspect of the story in a compelling way. Cover the 5 Ws (Who, What, When, Where, Why) within the first few sentences.
Be Clear and Concise: Avoid unnecessary details. Use short paragraphs to improve readability, especially on mobile devices.
Use Accurate and Verifiable Information: Fact-check everything. Verify dates, names, and locations, and use reputable sources when citing statistics or official information.
Pre-Production Planning: Know the main points of your story and prepare a shot list. Scout the location for lighting, noise, and distractions.
Camera Handling: Stabilize your shot with a tripod or stabilizer. Use the rule of thirds for framing and ensure the subject is in focus.
On-Camera Behavior: Maintain confidence but stay professional. Engage with the camera and avoid filler words like "um" or "uh."
Editing for Storytelling: Focus on the flow of the story. Cut out unnecessary content and use natural transitions to keep the story engaging.
Keep it Short: Aim to keep videos under 3 minutes, especially for social media. For in-depth reporting, go longer if the content is compelling.
Use B-Roll Footage: Use supplementary footage to visually support your story. For example, show footage of a local event in action, not just people talking about it.
Professionalism at All Times: Be punctual and respectful, especially when dealing with sensitive issues or emotional interviewees. Adapt to unforeseen circumstances like weather changes or location issues.
Stay Objective and Impartial: Avoid bias. Even if you have a personal stance, your job is to inform, not persuade.
Curiosity and Enthusiasm: Always ask questions and dig deeper into stories. Stay curious and passionate about local news and the community you’re covering.